Google's new ad policy could show the end for Airpush and other disruptive Android signal.

It was always a kind of hate love relationship with Android and use exorbitant ads in their apps. On a good day they are unobtrusive and give you what you otherwise would not the opportunity to experience apps, because you're too cheap to spend a dollar on an issue (I had committed itself). A bad day they press show, to your notification bar hound free a iPood, which you have won to magically and install shortcuts on the homescreen to imitate the separate app.

If you thought that Google had to some companies, what it turns out, they are on top of things. In addition to the implementation of new features in Android 4.1 jelly bean, which allows users to "silent" app notifications (simply long pressing on the notification, that take care of), Google recently updated their content policy for display within apps found and it looks how they pay the whip on devs with sketchy ad services for their apps crack are. Check out the "Ads context" description found in their Google-play content policy page:

View context

For the user which app must be associated with each ad, or is implemented. Show no changes must make that install operation by the user outside of the display device by things such as links, bookmarks or icons or change default settings without the knowledge and consent of the user. If makes a display of such changes must be there for the user, which app has made the change, and the user must be advertising preferences in the app or uninstall of the app as a whole, able to change slightly, reverse, by either adjusting the settings on the device.

ADS must not simulate or set system alerts or warnings.

I want only to point out that the last line, "may not system notifications or warnings issue." Sounds a bit like those Airpush show for you? Can not be sure but developers found in breach of the games developer program policies Google away can their app from the game store and frequent injury may cause stop their developer account.

The biggest problem I always use ads had already, is that I feel "cheapened it" the Android experience, users feel they have some 3rd rate this mobile OS on the device. I think that Google just helps to introduce strict guidelines on ads in Android to older platform and users feel safe that they control not about intrusive are app Agency on their device.

[Reddit]

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